Live streaming platforms are quickly becoming even more popular than they already are. Streaming has become a career at this point, so it makes sense that potential streamers who are just starting their journey with the platform Bigo Live will want all the help they can get. Those who want some guidance navigating the world of streaming may benefit from an agency. Here’s what these agencies are and what they bring to the table.
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What is a Bigo Live agency?
A Bigo Live agency is basically an official partnership model. Streamers are managed by other individuals or even companies. Having a management behind you can bring a couple of benefits, including help with setting up and going live, and having someone to track performance related to income and growth. After all, it helps to know what type of content motivates people to use platforms such as LootBar to support you.
The main goal of these agencies is to help hosts become more successful. After all, the more successful a Bigo Live host associated with the agency is, the higher the agency’s commission will be. It’s a win-win situation for both parties.
What are the types of Bigo Live agencies?
There are naturally multiple types of agencies on Bigo Live. However, they all boil down to three types that are differentiated by size.
Small agencies usually focus on local or niche streamers. These aren’t too large and only provide surface-level assistance
Mid-size agencies manage multiple hosts at once. They have a more structured approach to helping streamers
Large agencies work with creators across regions. These agencies have impactful partnerships with other platforms and even occasionally Bigo Live
The higher the agency’s size, the higher its commission will likely be. If you’re a beginner streamer, then going for a small agency should be more than enough.
What do agencies really do for streamers?
Those who haven’t experienced a Bigo Live agency may wonder what benefits they bring to the table. As mentioned before, this is a win-win situation for both parties. Therefore, it makes sense that both the streamer and the involved agency have something to gain from a successful partnership.
For streamers:
Faster growth and exposure
Coaching and content support
Access to events and collaborations
Help with consistency and scheduling
For agencies:
Commission-based income
Scalable business model
Ability to build a creator network
Long-term passive income potential
All of these benefits assume that the host is successful enough to bring in a high enough income. Naturally, the contract is terminated if the host isn’t successful enough. This is regardless of whether it was the streamer not being consistent enough or the agency not providing the promised support.
How to join a Bigo Live agency?
If it sounds like a Bigo Live agency can help you start your streaming journey, then it’s time to join one. Fortunately, Bigo Live makes it very easy to find and join a legitimate agency that can help you unlock your potential.
Follow the steps below to join a Bigo Live agency:
Download and set up your account from the App Store or Google Play Store
Go to the agency section, which should be in the creator center
Here, you’ll find a list of available agencies
Check the specializations, requirements, and support styles of the listed agencies before choosing the ones you’re interested in
Tap apply and submit your application before waiting for approval
Most agencies usually ask for some basic information about streamers. This information includes a short introduction, details about any previous streaming experience, and a basic audition stream that proves you have the qualities the agency is looking for. Larger agencies usually have stricter requirements.
What are the risks of joining a Bigo Live agency?
Like with everything, there are a couple of risks involved with joining a Bigo Live agency. Just hiring any random person or company that claims to be a legitimate agency is a bad idea. Instead, follow these steps:
Avoid agencies asking for upfront payments
Be cautious of unrealistic income promises
Always read contract terms carefully
Check if the agency is officially recognized in the app
Legitimate agencies want their streamers to grow naturally. Those who put pressure on streamers or bury them with hidden fees are likely scammers who shouldn’t be trusted.
How can you start your own Bigo Live agency?
If you want to start your own agency so that you can use your knowledge and experience to help other Bigo Live hosts grow, then that’s an option too. The option is found in the same creator center where you can join an agency. However, the requirements here are much stricter.
You must have a verified Bigo Live account. You must also have experience in streaming or creator management, with the ability to recruit and manage multiple hosts. Depending on your region, you may also have to submit a business registration or alternate documentation.
If you tick all the boxes, then you can apply through the official channel and go through the verification process. Once approved, you can start inviting new hosts to join your agency. Your income will depend on your hosts, which means you’ll earn a percentage every time a host’s viewer buys Bigo Live Diamonds to show their support.
Conclusion
A Bigo Live agency can be extremely helpful for many streamers. They help with some of the more mundane and technical parts of being a streamer, ensuring you can focus on the actual streaming aspect. Just be smart about the agency you join, and always communicate any queries or problems.
